President William Ruto has lauded the appointment of Fikirini Jacobs, a young leader from the remote village of Bamba in Ganze, Kilifi County, as Principal Secretary for the State Department for Youth Affairs and Creative Economy, calling it a powerful example of Kenya’s commitment to inclusive and merit-based leadership.
In a statement shared on X (formerly Twitter) on Sunday, May 24, 2026, President Ruto highlighted Jacobs’ remarkable journey during what appears to have been a thanksgiving or public event in the coastal county. Accompanying the post were images of the President and the young PS walking together on a red carpet, Jacobs addressing a large gathering under tents, and crowds of locals attending the event.
“It is rare for a young man from a remote part of our country such as Bamba in Ganze, Kilifi County, to rise to the distinguished office of Principal Secretary,” Ruto wrote. “Youth PS Fikirini Jacobs’ journey is a powerful testament to the limitless potential that exists in every corner of Kenya.”
The President emphasized that Jacobs’ elevation reflects the administration’s belief that leadership and excellence are defined not by background, but by “commitment, integrity, and service to the people.” He noted Jacobs’ hard work in championing youth interests and pledged continued support and mentorship for young leaders.
Jacobs, who took the oath of office in 2025 following his nomination, has been described as a vibrant youth advocate and former student leader. He officially assumed duties in April 2025, succeeding Ismail Maalim Madey. His role focuses on youth affairs and the creative economy, areas President Ruto has prioritized as part of broader empowerment initiatives.
The appointment and subsequent public praise come amid ongoing efforts by the Ruto administration to engage younger generations, particularly following youth-led protests in 2024 that influenced political dynamics and led to broader-based governance arrangements.Reactions on social media have been mixed, with supporters celebrating the story as inspirational and evidence of opportunities for youth, while some critics questioned the circumstances of the appointment and pointed to political connections.President Ruto concluded his message by expressing national pride in Jacobs: “We are proud of PS Fikirini as a servant of the people of Kenya. As leaders, we will continue to support and mentor him as he grows into an even greater leader of our nation and for future generations.”
The event in Bamba underscores the administration’s narrative of devolved opportunity and youth inclusion in high-level public service.