Nairobi, Kenya – May 2025 — In a time where high unemployment and economic uncertainty are pressing issues in Kenya, many enterprising youth and everyday citizens are rewriting their stories by launching low-capital businesses that grow into million-shilling ventures.
What’s more surprising? Some of these businesses were started with as little as Ksh 10,000 or less.
Here’s a look at five thriving business ideas you can start today in Kenya with minimal capital—and how some savvy entrepreneurs have turned them into financial empires.
1. Mitumba Business (Second-Hand Clothes)
Startup Cost: From Ksh 2,000 – 10,000
Mitumba sales remain one of the most profitable small businesses in Kenya. With just Ksh 5,000, you can buy a bale of second-hand clothes from Gikomba or Eastleigh, sort the items, and sell them at a profit margin of 100–300%.
Success Story: Mercy Wambui from Nakuru started her mitumba hustle with Ksh 3,000 and now runs three thriving stalls generating over Ksh 1.2 million annually.
2. Street Food and Snacks
Startup Cost: From Ksh 3,000 – 8,000
Selling smokies, boiled eggs, chips, or chapati can be a goldmine in busy areas like bus stops, schools, or estates. All you need is a trolley, a small stock of ingredients, and hygiene permits.
Pro Tip: Package your products well and offer delivery via WhatsApp or social media for more income.
3. Liquid Detergent Making
Startup Cost: Ksh 1,000 – 5,000
The demand for affordable cleaning products is skyrocketing. With a small investment in raw materials and free YouTube training, you can produce detergents and sell them in local markets or to small shops.
High ROI: A Ksh 3,000 investment can return over Ksh 10,000 in a week with good marketing.
4. Phone Accessories Resale
Startup Cost: Ksh 5,000 – 10,000
Buying USB cables, earphones, screen protectors, and phone cases in bulk from wholesalers (like Luthuli Avenue) and reselling them at a markup can earn you fast profits.
Online Boost: Use Jumia, Facebook Marketplace, or Instagram to reach a wider audience.
5. Freelance Services and Digital Products
Startup Cost: Less than Ksh 1,000
If you have skills in writing, graphic design, transcription, or digital marketing, you only need a smartphone or computer and internet. Use platforms like Upwork, Fiverr, or LinkedIn to land gigs.
Game Changer: Many Kenyan freelancers earn over Ksh 200,000 monthly after starting with just data bundles and free online courses.
Why These Businesses Work in Kenya
Low Overheads: No need to rent large spaces or hire staff at the start.
High Demand: Essential items like clothes, food, and hygiene products have constant demand.
Digital Leverage: Social media and mobile money have simplified sales and payments.
Final Word: From Small Start to Big Success
Don’t let a small budget stop your big dreams. Thousands of Kenyans are building wealth by starting small and scaling strategically. All you need is determination, market research, and consistency
